The Chow Tai Fook Palace Museum Collection launched under the strategic partnership of Chow Tai Fook Jewellery Group and the Palace Museum, designs showcases the Group’s expertise in marrying cutting-edge designs with traditional gold craftsmanship. This collection inspired by the Palace Museum’s imperial artifacts and treasures, introduced iconic creations including the Gold Pendant and Bracelet. Each piece is a testament to Chow Tai Fook Jewellery’s commitment to preserving and celebrating China's rich cultural legacy.
Founded in 1929, the Group’s iconic brand “CHOW TAI FOOK” has become an emblem of tradition, celebrated for its bold designs and an unwavering attention to detail. Building upon a rich heritage and a foundation of trust, the Group is not only widely recognised for honouring traditions but also for fostering deep, meaningful connections with a diverse customer base through its exquisite jewellery. The Group’s long-standing commitment to innovation and craftsmanship has been integral to its success over time and has become synonymous with excellence, value and authenticity.